Sunday, July 6, 2008

A new way of saying hello.

Up until now, we've been admittedly cagey about how we're going to distribute your wonderful cards to the world. I mean, as a small Malaysian company, there are obviously alot of hurdles in sending cards all over the world, and ensuring timely delivery.

But before we get to that, lets look at the first ever Foldees cards brought to life. These cards are a few of our favourites, not just because they did the unMalaysian thing and submitted WAY before our deadline, but also because they are just too darned cute.

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Emila Yusof's simple (and simply adorable) Happy Birthday card.

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An extreme close-up. I don't even know what animal this lil tyke is supposed to be, but it's so gosh darned cute. It's also one of the first designs we received, so the Happy Birthday message is actually quite appropriate :)

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The view inside. The text and avatars are both mockups.

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This is why we ask you for a nice avatar picture. Better if it's square, but not entirely necessary. Soon, once the site is fully operational, we'll also have unique URLs for your guys so people can check out the rest of your designs.

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And now, let's have a look at a very different, but no less talented designer, Zummi, with a card that will be popular with anyone who's ever been poked too many times on Facebook (which is anyone with an internet connection, really).

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I am fearing the finger. Nooooooooooooo....

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This shot also shows the type of paper we're using to print the card. It's Eastern Felt 176g, and it's totally like, recycled dude! It's got a nice texture, and because it's only 176g, even a normal cheap RM150 Dell printer will be able to accept it.

Which brings me to the real reason behind this blog post.

Both these cards were printed on Luthor, our RM150 Dell printer.

Yup, that's right. We've figured out a way to print absolutely wonderful quality cards, right in the comfort of your own home. As you can see, these cards are near-professional quality, with funky designs to boot. What's better, you don't need to go to a shop, and you only pay approximately RM1.00 per card.

For your money, we'll let you customise the card, and download it as a PDF, which you can then print on just about any colour printer from the last 5 years.

As for the paper, once the site is open, you'll be able to buy paper from us (Eastern Felt 176g), with customised envelopes that'll let you make your own cards, whenever you want.

Unlike an e-card, you can sign off, write a personal message, and attach it to a gift. Unlike a Hallmark card, you have your pick of fabulously contemporary designs, in the comfort of your own home.

To be honest, we've tested our own designs on Luthor ages ago during our development phase, but seeing the cards that people actually created and submitted to us turn into reality is really a magical moment for us.

For those still a bit hesitant on this new way of sending cards, we will still offer our own card printing services (by the end of the year). However, we do sincerely hope that this new business model takes off in a big way, because doing something different like this is always loads more fun :)

Meanwhile, keep those contest entries comin in.

5 comments:

zummi said...

Thanks for the mention!! :)

de-funk said...

dear good people at foldees,

Can you please change the format and version of your AI zipped files as I've received quite a few complaints from designers that they cant open it.

I think you can save the format to illustrator CS so that it is accessible to everyone.

Cheers.

N

chak said...

Zummi: more than happy to oblige :)

de-funk: Sure thing. Tell them to try downloading the new version after 2pm tomorrow.

I've gotten about one complaint about this so so I thought it was an isolated case but if there are more, we might even consider extending the deadline to give them time to develop their ideas.

Are you having problems too?

Woman said...

so cuteeeeeeee!

Emila Yusof said...
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